The Lund Letter

This Week in The Lund Letter:   >   Morning show “experts” >   Covering breaking news >   On-air marketing builds TSL >   Radio’s reach and other trends  Lund Programming Clinic: Mission Possible – A Great Morning Show With the new Tom Cruise Mission Impossible movie arriving in July, the concept of the Impossible Mission Force comes to...

This Week in The Lund Letter:   >   Make mornings exciting again >   Play the hits >   The boom in digital marketing >   And the latest media trends  Lund Management Memo: Grow Morning Ratings While AM Drive is radio’s most listened-to daypart in diary markets, middays and afternoons beat mornings in PPM markets.  Why has morning...

This Week in The Lund Letter:  >   Turning listeners into brand ambassadors >   What do listeners really want? >   And the latest media trends Lund Management Memo: And The Winner Is… Familiar scenario: Your morning team comes to you asking for more prizes to execute their on-air...

This Week in The Lund Letter:  >   The power of favorites >   Drive time is radio time >   Radio’s favorite morning show benchmark >   And the latest media trends Lund Programming Clinic: AC Grows Among Millennials On a weekly basis, 93% of all adults tune in to radio, the...

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