What are the Traits of Winning Air Personalities?
The “glue” between the songs can be your winning edge. The just-released Jacobs Tech Survey 2025 says air personalities continue to outscore music as a main reason for listening. Air personalities are unique. No one would enjoy hearing the same cookie-cutter talent on...
Lund Coaching Clinic
How do personalities improve their shows and attract more listeners? Plan every show. What are the Big Three topics that everyone is talking about today? Research these talking points and focus on what people are talking about. These are likely local topics. Work them...
Does Your Music Library Need Ozempic?
Many radio stations have bloated music libraries that negatively impact their programming. While variety is important, too many songs — especially the wrong ones — can dilute a station’s identity, weaken its brand, and reduce listener engagement. Reduce the Fat &...
Air Staff Development
Coaching improves talent performances. A major responsibility of programmers is to motivate, stimulate, counsel, and critique the staff. These intangible “show improvement” sessions should take priority in your organization’s structure. Aircheck...
