Alexa, Play My Favorite Station

Alexa, Play My Favorite Station

Your home or office radio is being replaced by Amazon’s Echo devices with their Alexa app, and it may be a more convenient way to hear radio. Their use for home entertainment is growing rapidly, and you’ll want your radio station represented there. You may be using or...
TV News Bumpers Capture A Younger Audience

TV News Bumpers Capture A Younger Audience

Lund Media is the pioneer in creating Contemporary News Bumpers for TV news and News-Talk Radio stations. If your goal is to make the local TV news sound contemporary and more relatable, utilize Lund Media’s contemporary music...
Lund Management Memo: Going High-Touch

Lund Management Memo: Going High-Touch

While many search for ways to play the ratings game to gain higher shares, there’s one unassailable fact: great talents draw regular listeners and higher ratings. One common thread is the “touch” factor. A great morning talent touches his/her listeners to the point...
Lund Programming Clinic: Improve Station Awareness

Lund Programming Clinic: Improve Station Awareness

There’s a factor in all ratings, even PPM metered markets, which goes beyond actual listening. The stations that are better branded and own a market image produce better numbers. The truth is that brand awareness brings about business. It’s true for Nike and...