New & Timely
Ask AI to help! Artificial Intelligence (AI) can add great value to your station in many ways. This technology can help us improve and streamline day-to-day activities. 1. Local News and Weather Updates AI can automatically gather and summarize news and weather...
New & Timely
Many stations today lack the ability to sound local. Not long ago, many stations promoted being “live and local.†But now, with digital automation, satellite programming, syndicated shows, and out-of-market voice tracking, stations sound...
New & Timely
History repeats itself….in life and in radio. One can learn a lot about how a particular radio format or format niche will succeed in the future based on track records of popular formats today and their format trends in the past. Formats often take...
New & Timely
Tesla recently surpassed Mercedes-Benz and Toyota to become the second most valuable automotive brand globally. By the end of 2023, over 14 million EVs had been sold. Tesla is #2 in the world behind BYD, a Chinese company. What can radio stations learn from...
New & Timely
YouTube is compelling for many reasons, not the least of which is that it conveys many stories – same as radio. Both are used to establish or change a position for a business. Jack Trout, part of the famous Ries and Trout team that wrote the book on positioning, says...
