Broadcaster’s Resource Center


Sticker Stylebook


The Lund Sticker Stylebook outlines every detail of producing a successful window or bumper sticker campaign – including sticker design and distribution, ways of selling the sticker to clients, and the structure of the contest that motivates listeners to slap the sticker on their vehicle. Also, we provide details on how to spot stickers in person or with spotter certificates (the safest way). Our guide provides examples of sticker certificates, promos, liners, and ways to execute your sticker promotion.