Blizzard, oil slick, earthquake, tornado, hurricane…whatever the disaster, have a plan to cover the event better than any competitor. Buy the Lund Disaster Stylebook – a how-to guide that details every step of advance planning, execution and follow-up.
Lund consulted stations have faced countless local disasters, including forest fires, floods, hurricanes, winter storms, tornadoes, school shootings, plane and automobile crashes, the Rhode Island club fire, the Pulse nightclub mass shooting and national tragedies like 9/11 and the Iraq and Afghanistan war. The devastation and effect of these horrific events are incomprehensible. A crisis affects many people, and radio reaches them all – as it happens, when the effect unfolds, and afterward. It’s our job to cover these events regardless of format, for radio’s strengths include local relatability, immediacy, and the ability to go on the scene without a film crew and satellite uplink.
Create a Disaster Plan for your station using the Lund Disaster Stylebook. Just $59 USD.