Broadcaster’s Resource Center


Branding & Marketing Guide


Do your listeners and advertisers have a clear image of your stations? Part of our job as consultants is to clarify the message and the programming that supports it. Brand your station and its key benefits to listeners.

People know and trust brand names. Making the station a strong brand keeps it top-of-mind and on the “most cumed; most respected, most listened to” list in one’s brain.

SKU: BMG001 Category: