New & Timely, Uncategorized
…and Transform Every Performance How do you turn great talent into superstars across every media platform? At the recent NAB Convention, media strategist John Lund delivered a dynamic session packed with real-world strategies that help talented professionals...
New & Timely, Uncategorized
Here is how to fight back. What do your listeners have in common with goldfish? More than you think — and it could cost you ratings. Scientists say the average goldfish has a 9-second attention span. Bad news: humans are clocking in at just 8 seconds. And when you...
New & Timely, Uncategorized
Podcasting and AI were the two big topics at the April 4 NAB Show in Las Vegas. The 2025 Jacobs Media Tech Survey says Radio DJs are more popular than the songs they play. This study highlights the enduring appeal of radio personalities, which has remained strong. The...
New & Timely, Uncategorized
What’s the secret of baking a great on-air talent? It is as simple as pie. Pie is spelled P-I-E… In Pie, the P stands for Professional. If you do not sound professional, then no one will listen for the next letter; they will go to another station that does sound...
