Lund Media Research
Lund Media Research is a full service media research firm that provides broadcast companies, radio associations and stations with quantitative and qualitative perceptual research, and focus group and sales research, in addition to feasibility studies and market analysis for venture capital and investment bankers. The company has assisted radio stations obtain targeted programming, higher revenues, and increased profitability for over twenty years. Lund Media Research conducts broadcast research in the US and Canada and internationally for American Forces Radio and TV and other clients. Lund clients benefit from a team of experienced consultants and researchers with backgrounds in all aspects of media and music research. LMR is totally impartial. We research all formats and are not restricted by “one format thinking.”
Lund Media Research is a full service broadcast research firm that provides stations nationwide and in foreign countries with music research, sales and retail research, audience and perceptual studies, online internet research, and programming evaluations.
Our research ascertains the best format direction, and it doesn’t stop there. We help management implement that direction to achieve their programming and revenue goals.
The goal of assessing or designing a competitive strategic format that garners audience and advertising revenue is achievable once we know how listeners perceive the station, its competition, and what formats and station services are desired. Lund Media Research provides an outside perspective without bias that shows the best formatic options for your radio station. Research provides the most important second opinion — that of your potential listeners.
Proven Strategies for Audience Growth & Higher Ratings
Looking to expand your listener base and boost ratings? Whether strengthening your market position or launching a new station, strategic and cost-effective analysis is key to success.
Lund Media Group’s Strategic Programming Evaluation provides a comprehensive assessment of your station and market, offering a clear, data-driven roadmap for future growth. Our expert consultants conduct an in-depth review, compiling strategic recommendations into a comprehensive written report.
Your Customized Evaluation Includes
- Market Overview & Action Plan – Identify key opportunities for improvement
- Music & Software Optimization – Playlist analysis and adjustments
- Talent & News Review – Performance evaluation with coaching enhancements
- Digital Presence Audit – Website, app, and social media recommendations
- Programming Strategy & Execution – Format analysis and content improvements
This report is your blueprint for increasing listenership—and revenue. Lund Media’s Programming Evaluation is the most thorough analysis available, designed to position your station for long-term success.