Lund Media Research is a full service media research firm that provides broadcast companies, radio associations and stations with quantitative and qualitative perceptual research, and focus group and sales research, in addition to feasibility studies and market analysis for venture capital and investment bankers. The company has assisted radio stations obtain targeted programming, higher revenues, and increased profitability for over twenty years. Lund Media Research conducts broadcast research in the US and Canada and internationally for American Forces Radio and TV and other clients. Lund clients benefit from a team of experienced consultants and researchers with backgrounds in all aspects of media and music research. LMR is totally impartial. We research all formats and are not restricted by “one format thinking.”
Lund Media Research is a full service broadcast research firm that provides stations nationwide and in foreign countries with music research, sales and retail research, audience and perceptual studies, online internet research, and programming evaluations.
Our research ascertains the best format direction, and it doesn’t stop there. We help management implement that direction to achieve their programming and revenue goals.
The goal of assessing or designing a competitive strategic format that garners audience and advertising revenue is achievable once we know how listeners perceive the station, its competition, and what formats and station services are desired. Lund Media Research provides an outside perspective without bias that shows the best formatic options for your radio station. Research provides the most important second opinion — that of your potential listeners.